The Den Lennie Show
Strategic insights for production company owners ready to scale past $250K. We talk about systems, profitability, and sustainable growth. #JFDI
The Den Lennie Show
Scale Shoots, Not Staff: How AI Is Transforming Video Production Workflows. EP #380
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Den Lennie
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Season 7
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Episode 380
Every production company hits that breaking point — too many shoots, not enough crew. The natural instinct is to hire more people, but that’s exactly what kills efficiency and profit.
In this episode, Den reveals how smart video business owners are using AI to systemise their workflows, eliminate admin bottlenecks, and scale up without adding headcount.
Here’s what you’ll discover:
- Why hiring more staff isn’t the solution
- Real AI workflows that save hours every week
- How to automate proposals, call sheets, and client comms
- The mindset shift from managing people to managing systems
- How lean teams are handling 20–30 shoots a month
If you want to scale smarter and protect your creative energy, this episode is your roadmap.
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