The Den Lennie Show
Strategic insights for production company owners ready to scale past $250K. We talk about systems, profitability, and sustainable growth. #JFDI
The Den Lennie Show
The $350K Event Pricing Trap EP #396
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If a client spends hundreds of thousands on an event, why are so many video producers charging only $10K for the coverage?
In this episode, Den Lennie breaks down one of the biggest pricing mistakes production companies make when quoting event work.
You will learn:
• Why day rate pricing limits revenue
• The difference between a cameraman's thinking and a business owner's thinking
• Why event footage becomes a long-term marketing asset
• The pricing benchmark used by high-performing production companies
If you want to stop underpricing your work and position your company as a premium provider, this episode will change how you think about event pricing.
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